CLIENT
Housecall Pro
VIDEO TYPE
Testimonials
LOCATION
Bowie, Maryland
THE GOAL
Show independent contractors what switching to Housecall Pro actually looks like. Contractors weighing a new platform need more than a feature list. They want to see a real business owner, someone like them, whose work changed after making the switch.
THE PRODUCTION
In a single shoot day on location in Bowie, Maryland, Piximpress interviewed the contractor who owns the business and captured his work in the field and behind the scenes. The testimonial shows the shift from overwhelm to control, in his own words.
THE RESULT
Housecall Pro uses the testimonial on its website, in ads, and on social media to attract contractors to its platform, letting a peer make the case instead of a sales pitch. The video has helped the company generate more sales and win new customers.
