Home Search App Video for Gerner Co Real Estate

Move Virginia home buyers from the big national search apps to Gerner Co Real Estate's own home search app. The message had several points to land, from privacy to listing accuracy, and it needed to come from a trusted local face buyers would recognize.

In a half-day shoot in Roanoke, realtor Amber Gerner speaks directly to home buyers, using a teleprompter to stay on script while delivering each point naturally. The video contrasts national apps with the agent App's privacy and real-time listings.

The Gerner Co App is now available in the App Store, on Google Play, and on the agency's website, giving clients a private, accurate home search. The video gives that app a trusted local face and the reason buyers need to switch from national apps.